A great variety of natural and synthetic
scents are available to the perfumers, but
the art of creating a perfume is little known.
Harmonize and mixing substances in order
to create the best smell for every type of
product is the perfumer’s challenge.
Fragrances are used in the composition of
perfumes and colognes, body care products,
home cleaning products, clothes care
products, etc.
Givaudan’s Fragrance Division is globally
divided into the following business units:
- Fine perfumery
- Perfumery for mass consumption products
- Ingredients and specialties (raw-materials for use in the manufacturing of fragrances)
Givaudan counts on one of the largest research centers in the world with a strong tradition in innovation and development of new molecules for fragrances.
For the Technology and Innovation Department, Brazil has become an important center for Latin America and for the world employing specialists in natural raw-materials and investing in physical structure and state of the art technology.
The area produces around 6.000 fragrances a year. Each one maintains the identity of some leading product available in the Brazilian market and follows international rules and procedures.
Givaudan serves directly about 50 customers and, indirectly, via distributors, it serves more than 1,500 customers offering them marketing support, training and competitive prices in fragrances of excellent performance.
In 2008, the Company presented good results reaching the goal set for Brazil.
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